the Association for Behavioral Health & Wellness

The Association for Behavioral Health and Wellness (ABHW) is the national voice for companies that manage behavioral health and wellness services. ABHW member companies provide specialty services to treat mental health, substance use and other behaviors that impact health. ABHW supports effective federal, state and accrediting organization policies that ensure specialty behavioral health organizations (BHOs) can continue to increase quality, manage costs and promote wellness for the nearly 170 million people served by our members.

A specialty behavioral health organization (BHO) is a distinct organization or entity that can either be freestanding or part of a managed care organization and has specific financial resources to provide programs that manage behavioral health care benefits.

The American Managed Behavioral Healthcare Association (AMBHA) was founded in 1994 to enable the leading specialty behavioral healthcare organizations to work together on key issues of public accountability, quality, public policy and communication. In recognition of the expanded role of wellness in comprehensive behavioral health care, the organization changed its name in 2006 to the Association for Behavioral Health and Wellness (ABHW). The change reflected an increased focus on coordination of care, treatment of the whole person and the development and offering of wellness programs that foster healthy behavior.

ABHW has played a leadership role in a number of important policy debates, including the passage and implementation of the historic Mental Health Parity and Addiction Equity Act of 2008 (MHPAEA), which ensures insurance coverage for mental health and substance use treatment is provided at the same level as other medical and surgical benefits by group health plans with more than 50 employees.

ABHW and its members continue to be engaged in a number of important policy issues, including the implementation of health care reform – with a particular attention to programs serving individuals covered by both Medicare and Medicaid (so called “dual eligible beneficiaries”) and the Medicaid expansion population. Other areas of interest include the definition of the Essential Health Benefit as well as the establishment of health insurance exchanges.




Mark Friedlander, M.D., M.B.A.
Chief Medical Officer
Aetna Behavioral Health


Sherry Dubester, MD, MS; Treasurer
Vice President, Behavioral Health and Clinical Programs

Jay Curley
Executive Vice President, Corporate Affairs
Chief of Staff to the CEO
Beacon Health Options


Marianne Burdison, LCSW
Senior Director, Strategic Alliances & Development
Centene Corporation

Doug Nemecek, MD, MBA; Chair-Elect
Chief Medical Officer - Behavioral Health


Lawrence M. Weinstein, M.D., A.B.H.M
Chief Medical Officer
Humana Behavioral Health

John Quick, PhD
President and CEO
New Directions Behavioral Health


Adam R. Easterday
Deputy General Counsel

Michael Golinkoff, Ph.D, MBA; Chair





Pamela Greenberg, MPP
President and CEO

Pamela joined ABHW in 1998 when the organization was known as AMBHA. She is Past-President of ACMHA:  The College for Behavioral Health Leadership and is a member of the Editorial Board for both Bloomberg BNA’s Health Insurance Report and Behavioral Healthcare magazine. She was the Chair of the Coalition for Fairness in Mental Illness Coverage, one of the leading Coalitions that helped develop and successfully advocate for the Paul Wellstone and Pete Domenici Mental Health Parity and Addiction Equity Act of 2008. Ms. Greenberg is a member of the Mental Health Liaison Group Steering Committee and the Washington Circle Group Policy Committee. She is also a liaison to the National Committee on Quality Assurance’s Standards Committee and a member of Women Business Leaders of the U.S. Health Care Industry Foundation.

Prior to joining ABHW Pamela was the Deputy Director of Federal Affairs for America’s Health Insurance Plans (AHIP). Before joining AHIP Ms. Greenberg was a Legislative Assistant at Capitol Associates, a healthcare consulting firm.

Rebecca Murow Klein
Director, Government Affairs

Rebecca joined ABHW in 2013 as Associate Director, Government Affairs and in that capacity, she supports the organization's efforts to inform state and federal policy makers on issues related to behavioral health, from Medicaid expansion and coverage of dual eligibles to ACA and parity implementation.

Before joining ABHW, Rebecca served as Legislative Assistant for Health and Education Policy in the office of Senator Ben Nelson (D-NE), where she focused on issues related to implementation of the Affordable Care Act, including Medicaid expansion, health insurance exchanges, and various revenue provisions associated with the law. Prior to working for Sen. Nelson, Klein served as Deputy Communications Director and Director of Chapter Operations for the National Jewish Democratic Council. She is a graduate of the University of Michigan with a B.A. in both political science and Judaic studies.

Tiffany Huth
Director, Communications and Public Affairs

Tiffany joined ABHW in 2017 as the Director of Communications and Public Affairs. In this newly created role, Ms. Huth is responsible for oversight and management of communications, public affairs, marketing, and branding activity for the Association. Ms. Huth also serves as the key strategic communications advisor to ABHW's President and CEO, Pamela Greenberg, and to the ABHW Board of Directors.

Prior to joining ABHW, Tiffany was the Director of Public Affairs at the Personalized Medicine Coalition, an organization dedicated to the understanding and adoption of precision medicine concepts and services. She previously served in a variety of senior communications and public affairs positions at the Association for Psychological Sciences, the American Chemistry Council, and the National Center for Genome Resources, as well as consulting for rare disease and healthcare companies.Ms. Huth received a B.S. from Southern Methodist University and her Master's from Texas Women's University. She is currently a MPH candidate at the Milken Institute School of Public Health at George Washington University in Washington DC.




Aetna Behavioral Health
Beacon Health Options
Centene Corporation
Humana Behavioral Health
New Directions Behavioral Health




ABHW Corporate Partners are given an opportunity to discuss behavioral health and wellness public policy interests and concerns with ABHW members; to focus on areas of common interest; and to identify opportunities to work together. Corporate Partners meet with the ABHW Board at least twice a year and receive copies of the monthly ABHW state tracking reports and the annual ABHW legal newsletter.

Current Members Include:
Braeburn Pharmaceuticals
Johnson & Johnson Health Care Systems, Inc.
Neurocrine Biosciences
ODH, Inc.
Pear Therapeutics




Behavioral health is complex. Untreated behavioral health conditions, including both mental health and substance use disorders, have a significant impact on individuals, families, friends, and employers. Individuals with mental health conditions and/or substance use disorders need access to evidence-based services - the care that, based on scientific research, has been shown to...


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June 26, 2017 ABHW Letter in Support of the Nomination of Elinore F. McCance-Katz, MD, PhD, for Assistant Secretary for Mental Health and Substance.

ABHW Letter to Chairman Hatch on Health Care Reform Process in the Senate (May 23, 2017)

ABHW Press Release: ABHW Issues Statement in Wake of House Passage of AHCA (May 4, 2017)

ABHW Letter to House Leadership on AHCA and MacArthur Amendment (May 2, 2017)

ABHW Press Release: ABHW to Chair Inaugural Payer-Provider Behavioral Health Management Summit (April 26, 2017)

ABHW Press Release: ABHW Recommends Improvements to Medicare Advantage Program (April 25, 2017)

ABHW Press Release: ABHW Welcomes White House Commission on Opioids (March 30, 2017)

ABHW Press Release to House Leadership Over AHCA Concerns (March 23, 2017)

ABHW Comment Letter to House Leadership on ACHA (March 22, 2017)

ABHW Press Release on Confirmation of New HHS Secretary Price and CMS Administrator Verma (March 17, 2017)

ABHW Comment Letter to Rep Murphy (March 10, 2017)

ABHW Comment Letter on Market Stabilization Prop Rule (March 8, 2017)

ABHW Press Release on SNPRM Part 2 Comment Letter (February 17, 2017)

ABHW SNPRM Comment Letter to SAMHSA on Confidentiality (February 17, 2017)

ABHW Summary of 42 CFR Part 2 Final Rule and SNPRM (February 1, 2017)

ABHW Paper - Behavioral Health Organizations Current and Future Approaches to Addressing the U.S. Opioid Crisis (May 2016)

ABHW Comments on the notice of proposed rulemaking on Medication Assisted Treatment for Opioid Use Disorders (May 27, 2016)

ABHW and Diverse List of Health Care Stakeholders Letter to House Leadership calling attention to the importance of amending 42 CFR Part 2 (May 10, 2016)

ABHW Interview on 42 CFR Part 2 (April 27, 2016)

ABHW Editorial on 42 CFR Part 2 (April 11, 2016)

ABHW Press Release: ABHW and Diverse List of Health Care Stakeholders want HIPAA Standard to Apply to Substance Use Records (April 11, 2016)

ABHW and Diverse List of Health Care Stakeholders Comments: on the notice of proposed rulemaking on the Confidentiality of Substance Use Disorder Patient Records, 42 CFR Part 2 (April 11, 2016)

ABHW Comments: on the notice of proposed rulemaking on the Confidentiality of Substance Use Disorder Patient Records, 42 CFR Part 2 (April 11, 2016)

ABHW Press Release: ABHW Supports Changes to Outdated Substance Use Disorder Privacy Regulation (February 5, 2016)

ABHW Paper: on 42 CFR Part 2 - Now is the Time to Strengthen Protection of Substance Use Records by Revisiting the Substance Use Privacy Law (December 21, 2015)

ABHW Press Release: on 42 CFR Part 2 - All ABHW Wants for Christmas are Changes to the Substance Use Privacy Law (December 21, 2015)

ABHW Paper: on Healthcare Integration in the Era of the Affordable Care Act (August 5, 2015)

ABHW Press Release: ABHW Released Report Demonstrating Critical Role Managed Behavioral Healthcare Organizations Play in the Integration of Behavioral and Physical Health (August 5, 2015)

ABHW Press Release: on the Institute of Medicine (IOM) report on Psychosocial Interventions for Mental and Substance Use Disorders (July 14, 2015)

ABHW Comments on SAMHSA’s Peer Core Competencies: ABHW is pleased to see a comprehensive list of essential core competencies required by peer providers. (May 21, 2015)

ABHW Press Statement: ABHW Mourns Loss of Robin Williams (August 12, 2014)

Stamp Out Stigma highlighted in Behavioral Healthcare, MBHOs Launch Anti-Stigma Campaign for MI and SUD (May 22, 2014)

ABHW Press Release: ABHW Applauds Reps. Peters and Miller for Introducing National Mental Health No Stigma Week Resolution (May 14, 2014)

ABHW Press Release: ABHW Launches Stamp Out Stigma Campaign to Reach 1 Million People in 2014 (April 2, 2014)

Final Parity Rule Provides New Guidance for ABHW Members – The Association for Behavioral Health and Wellness (ABHW) issued the following statement today in response to the release of the final Mental Health Parity and Addiction Equity Act (MHPAEA) regulations this morning. (November 8, 2013)

ABHW letter to the Senate Finance Committee in response to the Committee’s request for information from the mental health community on how to improve the mental health system in the United States (September 30, 2013)

ABHW Press Release: ABHW President and CEO Participates in Historic White House Conference on Mental Health, Applauds National Dialogue (June 3, 2013)



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